Remodeling Professionals (and Custom Entry Doors) Needed!

The experts always say, “look for the market gap.” Loosely defined, a market gap exists when a lot of people need something that not many companies are providing. If your company can fulfill that need, you’ll have lots of customers headed your way.

One of our industry’s top resources, Hanley-Wood, has published a report highlighting a significant opportunity with the aging baby boomer population. Notably, the number of adults aged 65-74 is projected to nearly double by 2030. And contrary to popular belief, they don’t intend to flood nursing homes or downsize. More than 80% plan to stay in their current home for retirement.

Here’s the gap: while growing numbers of people intend to “age in place” in their homes, they often lack the kinds of accessibility features (in their entry doors, for example) they may require. Contractors, remodelers and building products manufacturers such as ProVia are needed to fulfill this huge demand, that will grow for many years to come.

Remodeling Professionals Needed!

“Age in place” households have a huge need for professionals and products, and this is highlighted in facts from a Remodeling report citing studies done by the AARP, the Joint Center for Housing Studies Harvard University, and Hanley Wood 360 Research:

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The Greatest Enemy of Greatness

As the tides of the housing market rise, many businesses are breathing a sigh of relief after the hard years of the downturn. But there are dangers in the “comfort zone.” Recently delivered a speech to our sales team as a challenge against complacency, and in support of ProVia’s core value of Continuous Improvement. Here we share a few excerpts you may find inspiring.

The Greatest Enemy of Greatness

A good question many business leaders ask themselves is “What keeps me awake at night?” Well for me, this answer is simple – it’s the comfort zone. We all know that the greatest enemy to being great is “being good,” a place where we’re comfortable. The comfort zone, I believe, is the greatest enemy to our passion. We can become so comfortable in this zone that we lose our passion, especially passion of quality and service.

I believe at ProVia we’re “the best of the best.” This should make me happy, right? But what keeps me awake is that we know that we’re good, and that could keep us from getting better.

Dangers of the Comfort Zone

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