Remodeling Professionals (and Custom Entry Doors) Needed!

Joe Klink is Director of Corporate Relations for ProVia

The experts always say, “look for the market gap.” Loosely defined, a market gap exists when a lot of people need something that not many companies are providing. If your company can fulfill that need, you’ll have lots of customers headed your way.

One of our industry’s top resources, Hanley-Wood, has published a report highlighting a significant opportunity with the aging baby boomer population. Notably, the number of adults aged 65-74 is projected to nearly double by 2030. And contrary to popular belief, they don’t intend to flood nursing homes or downsize. More than 80% plan to stay in their current home for retirement.

 

Here’s the gap: while growing numbers of people intend to “age in place” in their homes, they often lack the kinds of accessibility features (in their entry doors, for example) they may require. Contractors, remodelers and building products manufacturers such as ProVia are needed to fulfill this huge demand, that will grow for many years to come.

Remodeling Professionals Needed!

“Age in place” households have a huge need for professionals and products, and this is highlighted in facts from a Remodeling report citing studies done by the AARP, the Joint Center for Housing Studies Harvard University, and Hanley Wood 360 Research:

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Entry Doors and Replacement Windows: The Best-Kept Secret

Wanda Angel is Door & Window Brand Manager for ProVia

By Wanda Angel

Early this morning, I was driving down the road taking my dog to the vet before heading in for work. I felt a rush of happiness as I looked at the explosion of summer colors around me! Right now the lush green backdrop of trees is splashed with flowers in every color in the rainbow. I was struck by the incredible power of color to attract attention and breathe fresh beauty into everything.

Summer is also a time when people are sprucing up their homes and working to maximize their curb appeal. So I wondered, do people know there’s a unique way to add color to entry doors and replacement windows that lasts year-round?

Add splashes of color with Inspirations Art™ Glass

Best-Kept Secret for Color – Revealed!

When you think about your entry doors and replacement windows, do you think about color? You can easily add color with our Inspirations Art™ Glass, and this is the best-kept secret I’d like to share with you. Most people spend time thinking about the finishes and framing, and that’s a great start. But what about the glass? Here’s where you can add splashes of color, just like planting flowers adds beauty to the green backdrops in nature. Inspirations is available for ProVia’s entry doors, storm doors, patio doors, sidelites and replacement windows, and we have lots of designs you can choose from.

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